The Purpose Coalition joins Anchor and Plentific to celebrate a pioneering digital housing partnership

Purpose Coalition partners gathered together at a reception in Parliament today to celebrate the end of the first session of the new Parliament.

Purpose Coalition members joined MPs from across the House at the event which was held by The Purpose Coalition together with Anchor, England’s largest not-for-profit provider of housing and care, and Plentific, a leading provider of real-time property solutions. Guests were able to find out more about the partnership between the two organisations. They are pioneering digital transformation to improve the experience of Anchor’s 65,000 residents by streamlining property operations and enhancing service delivery through a unified platform.

The reception provided a valuable opportunity for businesses to engage with new MPs and newly appointed ministers after their first few months in office. It also gave parliamentarians the chance to hear directly about the range of work that purpose-led organisations are doing to extend their social impact.  

Welcoming guests to the reception, Chair of the Purpose Coalition and former Education Secretary, Rt Hon Justine Greening, said:

“Today’s event is a great opportunity to celebrate the fantastic work that Purpose Coalition members are doing to deliver greater social impact for their colleagues, their customers and their communities. It also gives us a chance to hear about the really important collaborations that members are developing, including the one between Anchor and Plentific, which will help drive positive change.

“I know many MPs are already connecting with these organisations in their own constituencies to see their work for themselves and to hear firsthand how they are making a difference. I hope that this reception will give everyone the opportunity to develop those connections and forge new ones.”

Chair of the Breaking Down Barriers Commission and former member of Sir Keir Starmer’s Shadow Cabinet, Nick Forbes CBE, added:

“This Government was elected on a promise of change and a firm commitment to break down the barriers that hold people back. The work that the Breaking Down Barriers Commission is engaged in as part of the wider Purpose Coalition very much aligns with that. It is focused on forging partnerships where we can share best practice and develop new solutions to the challenges that the country faces, based on real-life evidence of what works and the priorities of members’ communities.”

Cem Savas, CEO of Plentific, said:

“The reception organised by the Purpose Coalition is a valuable opportunity to engage with newly appointed Ministers, MPs and key stakeholders across the UK housing sector, showcasing our joint mission to utilise technology to make the lives of residents easier. Alongside Anchor, we are connecting communities and digitally transforming housing operations, whilst unlocking efficiencies both within the operations of the business and for residents. We are excited to be working in partnership with Anchor to deliver a tenant-first experience. Together, we are developing a digital blueprint encompassing our full suite of solutions, which will be replicated across the housing sector, maximising capabilities and taking property operations to the next level.”

Sarah Jones, Chief Executive of Anchor, added:

"We know that completing repairs and planned property works on time, to a good standard, at a price that represents value for money is central to our residents’ experience of their homes and it is vital that we get this right. Our partnership with Plentific will help us to achieve this aim, harnessing the power of aligned people, systems and processes to deliver a consistent and responsive service.”

The Purpose Coalition

The Purpose Coalition brings together the UK's most innovative leaders, Parliamentarians and businesses to improve, share best practice, and develop solutions for improving the role that organisations can play for their customers, colleagues and communities by boosting opportunity and social mobility.

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